Curation Is The Next Wave Of The Future

Being a a creative entrepreneur, it is hard to always hard to create something new. You almost feel that after a launching new business venture you’re already thinking of and ready for the next. Well in this case you are and it may be the thing of the future..A Curated Business.

Have you ever been on sites like YouTube and Vimeo trying to find the best videos to watch. Ones that inspire and uplift you, or its was the best cat video you’ve seen that you haven’t seen 1,000 times on Facebook. That’s the future that YouTube is headed in. So one channel showcasing your favorite YouTube videos all in one place. No need to search for new channels, no need for racking up countless subscriptions. You’ll have one subscription and you will find everything you want. It’ll be the Netflix of YouTube.

This concept of curation also fits prfectly with business. Not every business need to chaneg the world. It can mearly be a simple improvement to an alreay existing roduct and just makes it more valuable to it consumers. This include follwoing the paths of others that have done that. Thi sha been done by the likes of magaznes, TV shows, libraries, but not in YouTube, talk less the online video space. The inly that comes close is Netflix.

A Forbes article on this concept:

YouTube has a big problem. It simply has too much video.

Until 2011, YouTube was a massive stew of how-to videos, squirrels on skateboards, and some wildly popular but relatively underground self-made video entrepreneurs.

What wasn’t widely reported was that the volume of video being uploaded to YouTube was growing tremendously. In June of 2007, users were uploading 6 hours of video every minute. Then, two years later, it was 15 hours every minute.

By 2012, it had grown to 72 hours of video per minute, representing a more than tenfold increase in the past five years. Today more video is uploaded to YouTube in a day than all 3 major US networks broadcast in the last 3 years. This turns out to be both a blessing and a curse.  YouTube is the worlds largest repository of video – but finding a video in that massive content collection has become remarkably difficult.

So – quietly, YouTube has embarked on a mission to evolve beyond its history of clips and clicks into a full fledged channel. Actually, a channel of channels.

To do this, they’ve made one big public bet – and launched a super-secret project at the same time.

It’s easy to forget there was a world before YouTube. A world where video was hard to find, hard to share, and impossible to publish, unless of course you were a huge television studio.

But, happily – those days are long gone.

Today, rarely a day goes by when a political candidate isn’t dealing with the fallout of a YouTube gaffe, or a foreign government isn’t blaming YouTube for some sort of insult or injury.

You’d hardly know YouTube is at the center of a firestorm when you enter the large, airy lobby in San Bruno. Sure, the front door is locked – presumably security after the worldwide protests from the Innocents of Muslims film trailer – but other than that it’s serene.

The photos of “our founders” Chad Hurley and Steve Chen, are prominently featured in the lobby. Ironic? That’s up to you. And humming through the building – an army of video reviewers, engineers, and project managers happy to continue to foster the growth of a service that is roiling governments, movie studios, publishers, and Madison Avenue.

The new video royalty is a growing community of “YouTubers” who are creating videos that connect with a new web-connected video audience.

Simply put, this former headquarters of The GAP is now ground zero for the future of what used to be known as  ‘television’.

Two YouTubes Emerge…

The new YouTube is in many ways the new Hollywood. ‘YouTube Originals’ is now a 300 million dollar bet,  partnering with the best known content creators, celebrities, and YouTube channel stars to fund and produce video channels.  Now, a year later – the first hundred channels have been launched from partners including; The Onion, Bonnaroo, NewsCorp’s Wigs Channel, and Motor Trend.

The top 20 of these big sexy titles are now drawing over a million views a week.

The channels that are succeeding are however, not particularly highbrow.  Scantily clad women, hot cars, music, cartoons.  Much like cable TV itself, mass audience fare with a special focus on young men.

But YouTube has also been secretly looking down the road to a world of millions of clips in high quality collections of deep, rich content. To manage it all, YouTube is quickly evolving from a creator to a curator of content.

Which is why Dror Shimshowitz is spending all his waking hours trying to figure out how to attract a whole new kind of user to YouTube. Shimshowitz leads a team of product managers, building out YouTube’s Curation roadmap. As he explains it, curation has the potential to be the secret sauce for YouTube 2.0.

“YouTube used to be all about uploading content, but now, going forward, a YouTube channel – you’ll have a hard time discerning content that was uploaded by the channel and content that was curated from other sources.  At the end of the day – I don’t think the viewer really cares.“

But how does YouTube go from upload center to the engine that powers the video-curated web?  For that, Dror looked to today’s TV formats for a clue.  And what he found may surprise you.

“If you think about TV shows like ESPN Sportscenter, that’s essentially what these formats are. Clip shows. They have some hosts, talk for a few minutes and then they go to some content that they didn’t create but are pulling from other sources. Now we’re making that format available on YouTube. Anyone can use the giant library of video content and start to create these hosted Programs.”

YouTube wants to turn audience members into creators of curated TV programs. Sports, Music, Entertainment. In fact YouTube has discovered thatmakers of content aren’t necessarily the best curators of content. Makers tend to gather up their own content, while pure curators will explore the wide expanses of YouTube – and curate content.

And just what does this new breed of YouTube Curator look like? Maybe someone like you.

Shiva Rajaraman is a first-generation American, born in Chennai, India.  The product of UC Berkley and Wharton, a lover of both stories and technology – he found himself inexorably drawn to the world-changing power and impact of YouTube. Today, with a warm smile and crisp eye for details – he is the Director of Product Management at YouTube.

“My Dad, who’s in his mid 60′s, he grew up in this tiny town in India, almost like a village. He hadn’t been there for ten years and he was about to go back.  My mom had been sick, so they hadn’t been able to travel. He just wanted to see how things had changed” explains Rajaraman.

“Someone had posted a number of YouTube videos, they’d walked through his old town, year after year, and there’d been all this change.  Each one of those videos had maybe 10 views.  But he found them on YouTube and has this whole flashback to his early days and starts sharing them with everyone he knows.  Every social network he uses.  He signs up to social networks just to share these videos.  That was the moment I was like ‘this actually has an impact on people in small places and plays a role in documenting history.”

It’s also the moment that his Dad became a curator of videos about Thiruvarur on YouTube.

So – it seems like a Curated YouTube is on the way, and the reason is pretty interesting.  Web video is moving from the desktop to the flatscreen. And the TV viewer has a very different expectation of how video behaves.

“If you think about what you do when you come home at the end of the day and turn on the TV, you don’t go searching for programs” says Shimshowitz.  “You pull up your DVR – where you have 10 / 20 shows recorded and put one of them on.  Or you go to your favorite station where you already know it’s channel 264 or your bookmarked channels on your set top box. That’s how easy we want YouTube to work.”

Curation is a meaningful shift for the YouTube team, having spent the past 7 years making themselves the world’s biggest repository of video content. But with TV sets on the horizon, there’s a curate or be curated wind blowing at YouTube.

“A curator is the best one to tell a ‘meme’ story, because all that content comes from hundreds if not thousands of creators” says Rajaraman of videos like the Rebecca Black meme.  That right now is an element of YouTube that we’re focused on.”

And focus they must, because as web video shifts to the living room, viewers watching programs or channels, is much better than clips.

Curation, as Rajaraman sees it: “having users curate content in channels is one of the best ways to get people watching more YouTube on TV.”

Already – with the Channelization project just beginning at YouTube, the numbers are massive. The web metrics company ComScore reports that YouTube served videos to more than 143 million unique viewers in July of 2012 and had more than 1.8 billion viewing sessions. The average viewer spent 282.7 minutes– or more than 4 1/2 hours–watching YouTube videos during the month.  YouTube ‘views’ could be on their site, or on one of the hundreds of thousands of sites that ‘embed’ YouTube players. In the world, it hardly matters.

As Dror Shimshowitz explains, “Our business model is the same no matter where the video is played. Our perspective on YouTube is we want to be on as many video screens around the world as possible”.

What accounts for the growth? It turns out it’s no single thing. First, the company increased video lengths, then raised file size limits, but most importantly the growth of mobile phones and tablets as both content creation and consumption devices have driven usage through the roof.

The result is what Dror modestly calls: “the first truly global video network in the world.”  And he’s right.

70% of YouTube’s 800M monthly viewers are from outside of the U.S.  And a stunning quarter of all views are from mobile devices. Just to put all this in perspective,  In 2011, YouTube had more than 1 trillion views — that’s almost 140 views for every person on earth.

As Chris Anderson, the Curator of the TED Conferences, wrote recently: video has the ability to accelerate knowledge. And already YouTube has changed the world in ways large and small. It’s turned far away places into digital neighbors.  It’s given us to tools to share personal stories. It’s helped shine a bright light on bullies and gay-bashers. It’s given individual educators like Sal Khan the platform to build an educational community. Almost everywhere you look, in the arts,  science, politics, justice, music and entertainment, the modest video web sharing site that Chad Hurley and Steve Chen began in 2005 has shaped how we tell stories,  and how we see and hear each other.

Now YouTube is embracing the next phase of video. It’s called curation. A uniquely human activity that brings together often-diverse things, creates new experiences, and makes content contextual.

Curators are sometimes creators, but often not. The skills are related, but different. And if YouTube gets it right, the job of video curator could truly be a whole new job that turns the noisy YouTube video fire hose into an elegant and accessible video gallery. One built and organized just for you.

Source: Forbes m

How To Make Money While You Sleep 11 Different Ways.


Is your money making money while you sleep? Does it sound too good to be true? Since we still live in the age of the interest, it’s not that difficult to earn extra money on the side.

With that in mind, here are 11 ways that you can actually earn money while you sleep.

1. Start a blog.

Perhaps the most popular way to earn a passive income is by launching your own blog. It only takes a couple of minutes to setup and is cheap to start – just purchase your domain name and pay for hosting.

After that, start creating amazing content that people would be interested in reading or sharing. For example, if you’re an accountant that has helped small business owners with their taxes, then that could be your blog. I personally have my invoicing blog to help customers know everything there is to know about invoicing. This draws thousands of signups a month.

Make sure the topics you write about are popular. If you still love your pet rock, I doubt there would be enough people visiting your our site to monetize it. But, you never know.

Once you’ve gained a following, you can start making money from of your blog by:

Earning commissions as an affiliate. This is where you push other people’s products or services on your site. Make sure these products or services are relevant to your blog. For example, that accounting blog could become an affiliate for accounting or invoicing software. Once you find an affiliate partner you’ll be given a unique code so that whenever a visitor clicks that link on your site you’ll earn your commission.

Sell-advertising. If you’re site has the traffic to become an affiliate, then it may also be good enough for advertisers to purchase ads on your site. You may start off small, like making under $20 per ad. But, you may eventually be able to charge triple digits. Again, you site must be quality.

Find sponsors. This is slightly different than just selling ads on your site. Sponsorships may be a one-off piece of sponsored content or permanent logo embedded in your footer.

2. Sell your own information product.

If you’re knowledgeable in a certain area, then you can start creating products, such as eBooks or videos, and selling them on your blog. It may take a lot of work to create and market your products, but once all the leg work is over, you can just set back and collect the proceeds.

3. Earn royalties.

If you’re a talented musician, actor, or author, then you could earn royalties from your work. In other words people will pay you for using your work or creative assets.

If you aren’t talented enough, but still interested in earning royalties, then check out Royalty Exchange. It’s a marketplace where you can buy and sell royalties.

4. Create a membership community.

If you’ve proven yourself to be a authority figure, then you can create a membership community where you pay a monthly fee to receive additional high-quality content and information that’s not available to non-members.

One of my favorite examples is Timothy Sykes who makes more than $100,000 per month in passive income through his membership community which discusses how people can make money in trading penny stocks.

5. Install an autoresponder.

Another common online business model is using autoresponders to sell services, products or memberships. This is where people leave their email address on your site and then they’ll receive an automated email containing the link to download products or quality information you have to offer, as well as follow-up with a series of emails.

You’ll a need service like OptinMonster to make this possible. I also recommend you read this Quick Sprout guide to get started with autoresponders.

6. Flip websites.

If you’ve put in the time and effort in building a website and you have gained a lot of traffic, then you may be able to sell it to an interested party by listing on marketplaces like Flippa. I’ve bought and sold a lot of sites here and made a lot of money.

7. Sell physical products.

Just like with a blogging site, there are several ways to earn a passive income by selling physical products. Probably one of the best known ways is by selling your old junk on eBay. But even if you don’t have anything left to sell you can start drop shopping. This is where you sell products for a company on eBay or Amazon and they’ll take care of the rest – including shipping.

You can also launch your own eCommerce store by using Shopify. They literally give you everything you need to sell products online from a complete online shop to including buy buttons on your social media channels.

8. Invest in stocks or shares.

When you invest in stocks you become a stakeholder. That entitles you to a share of their profits. Investing in stocks has been a popular way to earn a passive income for years, and thanks to the internet, it’s easier than ever to research and invest in stocks on your own.

Keep in mind that the stocks you invest in can change throughout the various stages of life. For example, I look for investments that can benefit my daughter, such as a CA529 plan that will go towards her college tuition.

9. Peer-to-peer lending.

Companies like LendingClubPropser, and Harmoney have created a new industry where anyone can become a lender. They will then match you with a consumer who either prefers or has trouble securing a loan from a bank. You can earn a higher interest rates on the loans you issued since you’re dealing directly with the borrower.

10. Rent out property.

Thanks to Airbnb, you can rent out your home while on vacation or your vacation home when not in use. You can also rent out your garage, parking space, or unused office space. It’s a nice supplemental income without really doing anything except placing an ad.

11. Hire a middleman.

This is also known as arbitrage and is basically where you have someone else do the work for you. For example, you could start a dog walking service or web design firm, but outsource the actual dog walking or coding to someone else. You’re much better doing anything except being the middleman who is in charge of marketing these services.



Source: Entrepreneur.commake-money-while-you-sleep

Every Millennial Should Have These 3 Mindsets


1. Opportunistic Mindset.

When speaking with young entrepreneurs I realized that everyone focuses on opportunity. We don’t get scared by competition or a large incumbent. Instead our drive stems from a opportunistic outlooks towards the future.

When Jackson Trott started Cruze, an on-campus transportation provider, he wasn’t worried about Uber, the elephant in the room of on-demand transportation. He focused his vision around the opportunity to foster ridesharing among college campuses in a eco friendly way. Cruze operates Tuk Tuk vehicles that run 100% on electricity. If Jackson hadn’t looked at a niche opportunity in the market, Cruze would have never come to life.

2. Resourcefulness Mindset.

One of the most inspiring traits of a young entrepreneur is their ability to be resourceful. If they need help with something, they aren’t afraid to reach out and ask. In my mind, this stems from the communities high schools and colleges are building around entrepreneurs. It is now commonplace to have popular entrepreneurship clubs across university campuses.

As an example, the entrepreneurship club at the University of South Carolina provides its members with free tools for help with web design, search engine optimization, manufacturing, and more. This enables young entrepreneurs to be resourceful among their community while having access to the tools they need to succeed.

3. Spongelike nature.

Entrepreneurship is a learning process and you always need to be soaking everything you can, just like a sponge. If you’re not willing to learn, think about leaving the startup world. The more you learn, the better.

When I was starting Sourcify, a platform that enables entrepreneurs to find the right manufacturer in minutes, I spoke with as many manufacturing experts as I could. I would have calls with consultants across China and with entrepreneurs around the world. This approach enabled me to understand the problems an entrepreneur faces when trying to produce a physical product. I soaked in this information to position Sourcify in a way that addresses the crucial pain points entrepreneurs must overcome when manufacturing.

As a millennial entrepreneur, you’ll be facing people twice your age with twice the experience. These characteristics are what you have and they don’t. You need to foster your ability to innovate and think outside the box to be successful. Conventional wisdom rarely works for millennial entrepreneurs and if you’re looking to succeed you better start sooner than later!milphoto

How to Know The Exact Amount of Money You Will Make In Your Lifetime. 

How well is your ability to solve problems? 

Have you ever wondered how Elon Musk and Jeff Bezos figured out how it costs to put rockets in space while others have trouble picking which movie they want to see.

Watch the video below to learn about the Law of Reciprocity: The amount you give out = The amount you receive. 

At this moment in time I am solving $500 problems weekly. So I get paid $500+ per job assignment. I want to tackle bigger problems in life such as preventative injury and medicine through Physical Therapy and Holistic Care, the problem of people not being enlightened, through social media and blogging, the issue of hunger in parts of India and the US and many, many more things.

In YOUR life, what problems can you find that you can solve?

Send me an email, leave a comment down below or tweet me @AOG_Enterprises with what problems your solving!


Aaron AOG

How I Still Suceeded After Being REJECTED by Shark Tank



Aaron Marino, CEO and Content Creator of the alpha.m project was a contestant on the hit show Shark Tank. He was pitching his DVD style program that would help average Joe’s dress better. Sadly, none of the shark bit at Aaron’s pitch and he left the set without a deal. But in the video below, Aaron discusses how being rejected by Shark Tank propelled his success with his business. His YouTube channel is one of the only male directed style page with over 1 Million Subscribers. He has been able to create high profile connects, and lucrative sponsor deals all while being rejected from Shark Tank. Aaron as well invites a close friend that was awarded deal by Daymond John while on Shark Tank, and they discuss his successes after being awarded a Shark Tank deal. 

This video is a perfect example of how to use failures and stumbles to fuel your drive and passion to succeed. That why they say “There are no losses, you either win or you learn.” Aaron was able to look past the blow and was able to see what he needed to do to create successful business.

Why Your Weaknesses Are Your Strength

In a London Real Interview with Kevin Kelly, the founder and executive editor of popular tech journal, Wired Magazine. He spoke about how our inefficiencies, areas that we lack in are our biggest strengths. He relates to how we outsource task we are good to robots, such as math calculations, cash registers, escalators, complex computing software’s. An where we see people that are great are in area that are difficult such as business, health, sports etc, are inefficient sectors.

A lot of people fail at these, a lot of people don’t have the right information, but some how with these barriers, we still succeed and excel and strive to become great in these areas. Kelly goes on to say because it is our nature.

It is human to want to take on big risks, to acquire more to excel no matter the difficulty.  So if you have a weakness whether personally, socially, financially or emotionally, try to build upon them and make them your strengths.


As an entrepreneur, you have a lot on your plate. Staying focused can be tough with a constant stream of employees, client, emails, and phone calls demanding your attention. Amid the noise, understanding your brain’s limitations and working around them can improve your focus and increase your productivity. Honing in on focusing on one task at a time will reap its reward in time.


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Check us out on Instagram @AdvantageGroup 


Aaron AOG


What To Do When You Are Financialy Failing

The problem with financial setbacks and emergencies is that by nature they leave you with hardly any time to react. You might be too late in remedying a situation, and so, you must explore certain avenues to raise money quickly.

Especially if your startup has a particularly high cash burn rate, running out of cash is the last thing you want to do. If your company runs out of cash and can’t keep paying the bills, that’s when things implode.

This applies to individuals too. If you a freelancer, for example, it’s best to have as much cash saved up as possible to deal with hard times and dry spells.


Even if you don’t have any money problems right now, it wouldn’t hurt to know what to do in the event that you did. The following can help alleviate some money problems.

1. Clear all debts quickly.

Often, the primary reason for a personal financial emergency is an unpaid debt. If you default on a home loan, the property gets attached. Soon, you end up facing prosecution and the prospect of losing your home. The best way to protect yourself against a financial emergency is to repay debts as soon as possible. This helps you avoid a snowball effect of problems such as collections, damage to your credit and lawsuits.

2. Take a personal loan.

If you need money in a hurry, the quickest (but not always the best) option is to take a personal loan. Every person with a savings bank account has a pre-approved personal loan. It is generally best to just take what you need. One thing to keep in mind is that personal loans are generally unsecured debts with a high rate of interest. Take them only if you are certain you can repay them quickly. As a last resort, you could always ask family for a personal loan as well if you are so inclined.

PayPal Credit offers an instant credit line and there are no payments for the first 6 months

3. Mortgage your own property.

If you own residential or commercial property, you can mortgage it to raise funds in a hurry. The lending institution studies the property documents then conducts a valuation exercise and looks at your finances. The loan is then approved or denied and the money can be used for your personal or professional needs.

4. Invest in equities.

A low fee investment account through Vanguard or Wealth Front will give you access to your cash when a financial emergency arrives. When you let your accounts accumulate over a period of years, your initial investment can grow considerably. This money can be used in times of need.

5. Sell owned property.

If all else fails, you can liquidate your owned property at current market value. It is important to set the right price for the property and not undershoot or overshoot the market value. Quoting the right price will help generate interest in the property and help you sell it faster.





Source: Influencive finance

Follow Advantage Group On Instagram!

Follow Advantage Group on Instagram. You can find us at advantagegroup or by clicking this link!

Follow Us On Instagram

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You are welcome to explore the world of Advantage Group through the images and stories we love sharing on Instagram.

Have a behind the scenes view, check out the exciting projects we have done, get inspired by our photos and read into the comments to learn more about the story behind that quote or photo. You can also come along with us for the journey to places we visit, books we read and mentors and influencer’s that we meet.

You will find us by the user name “advantagegroup”.

See you on the other side.



Aaron AOG

What Type of Entrepreneur Are YOU?

If anyone knows this it’s entrepreneurs- no one should put you in a box. 

While there are millions of variables when it comes to the personalities and types of entrepreneurs out there, it seems that for the most part there are four core traits that stand out every time. 


These four traits are aligned with the laws of nature and can help to determine the type of entrepreneur that you are, and the approach that you take to running your business. 

Neither trait is better or worse than the other, they are just different, and through understanding which trait you lead with it could help you to gain a deeper insight into how you operate in all areas of your life.

Here are the 4 Types of Entrepreneurs:

Type #1: The Fire Entrepreneur 

This type of entrepreneur gets an idea and is likely to run with it faster than a speeding bullet train. Before their idea is even fully formed they will be out there making it happen and turning their idea into a reality. They are also extremely passionate and can only give their attention to projects that excite them in some way. Fire entrepreneurs are also natural leaders, and do better at coming up with the ideas rather than executing them. Where fire entrepreneurs get into trouble however, is that they often give so much of their energy in the beginning that it often it leads to burn out. Fire entrepreneurs have the tendency to start multiple projects and never quite get around to finishing all of them. Fire entrepreneurs need to learn how to channel that passionate energy to last the distance and also need to surround themselves with a supportive team that can help bring their vision to life. 

Type #2: The Water Entrepreneur 

This type of entrepreneur is driven by their emotions and needs to feel good about every decision before it is made. Water entrepreneurs are often very intuitive and may also take chances based on intuitive hunches and feelings that they get about certain people. In fact,intuition can be very powerful for a water entrepreneur and can often lead them to great success. Water entrepreneurs are also careful and methodical and often like to wait till the timing is just right before executing things. To feel inspired about a project, water entrepreneurs need to feel that what they are working on will genuinely help to improve people’s lives in some way. They are also extremely creative and need to feel free to express their creative vision with all of their projects. Water entrepreneurs need to be mindful however, of getting too caught up in illusion and fantasy. Often they lose sight of the main goal and can drift off into tangents. They can also have unrealistic expectations towards people and projects. To help balance this energy, water entrepreneurs should surround themselves with a more grounded and practical team. 

Type #3: The Air Entrepreneur 

This type of entrepreneur is all about making connections and networking. They understand that through connecting with others they have a better chance of turning their dreams into realities. Air entrepreneurs are excellent communicators and salespeople. They can often close a deal in a matter of minutes with their charm, wit and knowledge. Air entrepreneurs are also extremely intellectual and often crave data and facts in order to make sense of things. Air entrepreneurs may also feel drawn to teaching, blogging and writing about their journey in order to share it with others. Air entrepreneurs work best as part of a team and love to collaborate with others. It is through this collaboration that air entrepreneurs can really make leaps and strides with their business ideas. While air entrepreneurs are highly charming they can also be manipulative and tend to know the right things to say in order to get their own way. This can land the air entrepreneur into trouble if they are not careful about what they say and what promises they make. 

Type #4: The Earth Entrepreneur 

The earth entrepreneur has plenty of stamina and will quietly work away on project after project until they strike gold. Earth entrepreneurs are highly driven and very little can deter them from following through on their business ideas. Earth entrepreneurs are also perfectionists and like everything to be perfect before making the next step. Even though this can sometimes delay things, earth entrepreneurs have a way of seeing the bigger picture and know how to plan for the future. They are also extremely smart and often highly educated. While they prefer to do things by the book, they can also be open to shortcuts if there is enough evidence to support taking that route. Because of their meticulous habits, Earth entrepreneurs can be slow to rise to success and are often adverse to taking risks. Even though this can delay their success, eventually they will reach the top. 

As you can see, these four traits are aligned with the laws of nature and may indicate how an entrepreneur will choose to run their business and go after their dreams. Some entrepreneurs may resonate with all of these traits, but chances are there are only one or two of these traits that most entrepreneurs will lead with. 

Which of these entrepreneur types do you resonate with?